Job Detail

Marketing Engineer

 Chennai, Tamil Nadu     1-2 Yrs    ₹1.8 - ₹03 Yearly

Job description

Key Responsibilities:

• Market Research & Analysis:
• Conduct market research to identify potential clients, market trends, and competitive landscape in the process equipment manufacturing industry.
• Analyze customer requirements and align them with company product offerings.
• Product Promotion & Marketing Strategy:
• Develop and implement marketing plans for promoting Pressure Vessels, Heat Exchangers, and Reactors to target industries (e.g., chemical, petrochemical, pharmaceuticals, etc.).
• Collaborate with the technical team to create marketing materials like brochures, case studies, product catalogs, and presentations.
• Plan and execute digital marketing campaigns, including SEO, email marketing, and social media outreach.
• Customer Relationship Management:
• Build and maintain relationships with existing and potential clients.
• Conduct technical discussions, provide product demonstrations, and address customer inquiries.
• Coordinate with the engineering team to provide tailored technical solutions to client-specific needs.
• Sales Support:
• Support the sales team by providing technical expertise and participating in sales meetings and negotiations.
• Prepare and present technical proposals and quotations to customers.
• Assist in generating leads through exhibitions, webinars, and client meetings.
• Project Coordination:
• Collaborate with the project management team to ensure timely delivery of products based on customer specifications.
• Provide after-sales support to ensure customer satisfaction and handle technical queries.
• Reporting & Documentation:
• Maintain records of customer interactions, feedback, and sales data for market analysis.